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How to Design an Inset Button in Photoshop
Buttons are a great way to grab a website viewer’s attention, and a way to hone your user interface design chops. They can be used to effectively drive traffic to desired subpages, drive more sign-ups,...
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A Better Way to Add Texture in Illustrator
Weathering vectors with the pathfinder tool is great for logos and lettering projects, but it can be way too clunky when trying to texturize large illustrations. Exporting your illustrations into...
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How to Write an Effective Digital Project Brief
Digital project briefs come in a variety of shapes and sizes, and there’s more than one right way to tackle them. Some are huge – flying in the face of the word “brief” – and some are tiny. Some demand...
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The Ultimate Guide to Writing User Personas
Imagine you’re designing a vehicle. There are countless decisions to make when starting that process. How many doors should it have? Should it be manual or automatic? Should it have a backup camera?...
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Understanding and Creating User Stories
When we’re getting started building a digital product, we need to understand why we’re building it (in the form of a digital project brief) and who we’re building it for (which can be captured in user...
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How to Prioritize User Stories (and Build the Right Features)
So you’ve worked with your stakeholders and users to capture a big pile of user stories for your new website or app – but we can’t, and shouldn’t, build everything people ask for. Money doesn’t grow...
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Completing User Stories with Acceptance Criteria
We’ve already established the importance of user stories when it comes to the discovery phase of a digital project. However, user stories in a vacuum are not enough – left alone, they leave way too...
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Discovery Audits: Why They Matter & How to Do ‘Em
When we’re staring down the barrel of a redesign project for a website, web app, or mobile application, too often we forget that we have a huge pool of data and insight to draw from already – the...
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How to Properly Execute Information Architecture & User Journeys
As we’ve been progressing down the path of your digital project discovery, the outcomes have been getting more and more tangible. We went from a high-level project brief to some general user personas...
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Methods, Tips & Tricks for Effective Prototyping
Prototyping is where all the discovery phase work we’ve done to date comes together. It’s the first manifestation of the project brief, the user personas, the user stories & acceptance criteria,...
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